CSUF Startup 10-8 Systems Saving Hundreds of Lives in wake of Hurricane Dorian

One of the many great things about working with Cal State Fullerton students is that they are creative and they use that creativity to come up with solutions that most others would never think of. A prime example of this is CSUF student Bryan Ruef’s startup 10-8 Systems. Bryan, who is a computer science major […]

CSUF Entrepreneurship Teams Up With Engineering at Cal State Fullerton To Help Students Become Entrepreneurs

One of our goals at the Center for Entrepreneurship at Cal State Fullerton is to help make the Cal State Fullerton community more innovative and entrepreneurial. There are students, faculty, and staff throughout Cal State Fullerton that have amazing ideas that can have a real impact on the world but they don’t actively pursue those […]

CSUF Students Help Companies Develop Better Leadership Practices

In the Leadership and Human Resources Student Consulting Program, our goal is to understand the client’s business and then use that understanding along with an objective lens to help address the leadership and HR challenges the client is facing. It is our goal to hear from the client that the student consulting team’s recommendations were […]

Entrepreneurship needs Hackers, Hipsters and Hustlers

Every startup needs three kinds of people: hipsters, hackers and hustlers. While I can’t take credit for this insight (a former student and current entrepreneur told it to me), I completely agree. Hackers are the folks who can code, or more generally, the folks who can create a product (the engineers and scientists). Hipsters are […]

Entrepreneurship Lessons from Pirate Joe's

Trader Joe’s has a large and loyal following. (I’m one of them.) But they only have stores in the United States. Michael Hallatt lived in Vancouver, Canada, and got tired of having to cross the border to get his favorite grocery products. Thinking like an entrepreneur, he decided to start buying products from Trader Joe’s […]

Yelp – The Ugly

In previous posts (Yelp – The Good and Yelp – The Bad), my co-authors and I discussed the value and challenges of Yelp for business owners. However, due to Yelp’s immense popularity, it has effectively become the go-to source for all kinds of reviews. Businesses see significant declines in revenue if their Yelp ratings decrease. […]

CSUF Entrepreneur Success Story: Jennifer Barber '14

It has been a little under five months since I took my final steps as an undergraduate student at CSUF. The first word that comes to mind when I think of my experience as a Titan is “perfect”. Now, I certainly don’t mean that in a conventional way; we all know that if you have […]

Innovation Fail

The following was written by Dr. Atul Teckchandani, one of the great professors teaching Entrepreneurship at CSUF. Entrepreneurs innovate. Every industry can benefit from innovation. But this trend of putting electronics in everything concerns me – just adding technology to an existing product does not make it innovative. The best innovations are things that meaningfully […]

Pop-up Stores: The Perfect MVP

An important milestone when attempting to start a new business is to create something that can be sold (or at least offered) to customers. The goal is to get something in the hands of your customers quickly and then continue to refine the product or service based on their feedback. In lean startup lingo, this […]

Yelp – The Bad

As discussed in our previous post titled Yelp – The Good, Yelp has proven itself to be a powerful marketing tool that can help businesses promote their products and services. While it would be great for any business to have a five-star average rating on Yelp, the reality is that getting negative reviews is unavoidable. […]