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David Soria '10 and Billy Becerra '10 – CSUF Entrepreneurship Success Story


metal institute

David Soria and Billy Becerra, recent graduates of the class of 2010, met in New Venture Creation class. Working with Professor John Bradley Jackson, David and Billy built a business plan for “Metal Institute”. Much like a “school of rock”, Metal Institute had a goal of providing a opportunity for aspiring (as well as working) musicians the opportunity to learn and play hard rock in real life bands. Metal Institute was eventually renamed as “Metal-Society” in Professor Evans’ New Venture Launch class.

We are proud to announce that Metal-Society received funding commitments from investors of almost $450,000.00 and is looking to open in the fall of 2011.

Upon graduation, David and Billy realized two basic reasons why Metal-Society was able to become successful through the class. Aside from the great advisement from Professor Jackson, Professor Evans and the mentors/volunteers that helped them with their projects, their equal passion in music and the required weekly class meetings allowed them to stay focused on the project.

David living in Lake Forest and Billy in Glendora often found that outside of class, the ability to meet on a weekly basis was difficult and often impractical. That was until they decided “well if we’re promoting kids to create bands, shouldn’t we have one of our own?” This was the perfect excuse, if you will, to meet on a regular basis.

David, a guitarist of 13 years, picked up the bass guitar and Billy, with years of experience on drums, formed up with guitarists Sean Hall and Greg Tannourji to create “ROTUS”. Rotus has been hitting the stage at full speed opening for acts such as Great White, having special guest play on stage with them such as Michael Anthony from Van Halen, as well as gaining a headline spot at the brand new University of Southern California music venue “Tommy’s Place”.

Rotus has been reviewed on blabbermouth.net (the CNN of music), various other web sites and has an interview write up in the upcoming MUEN Magazine. Rotus is teaming up with promoters and may get an opportunity to play at this year’s Coachella and gain an opening spot for Chickenfoot at the Greek and possibly even the world tour.


#CSUF

For more details on CSUF Entrepreneurship: http://business.fullerton.edu/Center/Entrepreneurship/

For more details on how we help people become entrepreneurs: http://business.fullerton.edu/Center/Entrepreneurship/Incubator

For more details on how CSUF Consulting can help businesses thrive: http://business.fullerton.edu/Center/Entrepreneurship/Consulting


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