Rick James is a professional salesman and in this talk he sheds light on the tenets of professional selling. Learn about go-to-market strategies for startups, brand iconography and culture, and other key takeaways from his vast experience.

About the presenter: After achieving his degree in Business Finance from the CSUF College of Business and Economics, Rick was the first ever ‘Leadership Development Candidate’ out of college for a $1.2 billion systems integrator. This led to his spending the last 7 years selling security technology programs to Enterprise customers, including Sony Pictures, Fox Studios, Boeing, and Kaiser Permanente, achieving $6 million in sales in FYI 18-19. Rick has managed the full B2B sales cycle, prospecting and landing mid-market and strategic customers. He believes that the core tenets of integrity, leadership, and collaboration have played a big part in his success.

? ? CSUF Entrepreneurship: https://business.fullerton.edu/engage…​

? ? CSUF Consulting for existing businesses: https://business.fullerton.edu/engage…​

? ? Work with the best entrepreneurial coaches to help you go from concept to launch: https://business.fullerton.edu/engage…​

? ? CSUF Entrepreneurship Events: http://bit.ly/CSUFEntrepreneurEvents​

? ? CSUF Entrepreneurship Blog: https://csufentrepreneurship.com/​

? ? A leading voice for entrepreneurial growth, learning and action ? ?

The Center for Entrepreneurship is a Center of Excellence at College of Business and Economics, which serves as an outreach center and support organization for CSUF Entrepreneurship – the collection of entrepreneurial initiatives within the CSUF College of Business and Economics. CSUF Entrepreneurship includes the Center for Entrepreneurship, its advisory board, staff, and donors; the Small Business Institute (SBI) and its present and past student-consulting clients; student members of the Entrepreneur Society and the Entrepreneurship Fraternity; students, and faculty involved in the CSUF Entrepreneurship Concentrations (Undergraduate and MBA) and the CSUF Entrepreneurship Minor; and entrepreneurial alumni. Additionally, CSUF Entrepreneurship multiplies its effectiveness by enlisting entrepreneurial volunteers to support learning in the classroom and in the field.

? ? Our Purpose ? ?

We teach, coach and lead the principled, cross-disciplinary practice of entrepreneurship. We believe that, through determined practice, leadership and team work, our students, faculty, clients, volunteers and alums can systematically recombine the new and the old to forge new ventures, create an entrepreneurial culture, and dramatically benefit our community. Invitation to special events with other CSUF Startup Incubator residents, coaches, and CSUF Startup community members.