Sales is the lifeblood of any business and creating a robust sales funnel is the best way to make sure that your business stays healthy for the long term. But how do you create an effective sales funnel?
Joe Hines, founder of Thrive Business Directory, has more than two decade’s worth of experience managing sales for businesses ranging from startups to large international corporations. His talk will focus on the proven strategies you can use to strengthen your sales funnel from acquisition to purchasing. This talk will cover many topics, including:
- Basics of your branding strategy
- Your website as Ground Zero for your online marketing campaign
- Social Media
- Email campaigns
- Blogging
- Networking
Sound interesting? Good! Please RSVP by going to the Event Page.
More about Joe
Joe Hines has a successful twenty-five year track record for delivering results across an array of assignments and multiple industries. His experience includes consumer packaged goods, higher education, agency account management, and industrial sales. He is expert in brand marketing, product innovation, portfolio management, marketing research, analysis and digital media. His corporate experience includes ConAgra Foods, International Flavors and Fragrances, and DeVry University. He has achieved success in challenging marketing roles at various organization levels including Account Manager, Account Director, Product Manager, Marketing Manager, Brand Manager and Marketing Director.
Mr. Hines has worked for companies ranging in size from twelve employees to thirty-thousand employees and has held profit and loss responsibility for major national brands including: Knott’s Berry Farm, Swiss Miss, Hunt’s Snack Pack and has consulted for brands including Ghirardelli Chocolate, Ruiz Foods, and Cholula Hot Sauce. His work at DeVry University was instrumental to the advancement of DeVry University and Keller Graduate School of Management in Southern California and he also made significant contributions to the re-positioning of these brands at the national level.
In 2012, Joe started his own Content Marketing Agency, A-Cubed Marketing Services, which is located in Fullerton. He also leads a monthly Meet-Up group, Orange County Small Business Marketing Connection, where he works with entrepreneurs and owners of small businesses teaching marketing strategies and tactics. A number of Joe’s most important clients are women business owners.
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