Don’t let your online efforts go to waste. Learn actionable steps you can take to convert traffic into customers at this seminar!

About this Event

SEO (Search Engine Optimization) is important for getting traffic to your website, but it is only one part of the Inbound Marketing process. Learn how to attract, convert, close and delight customers for your business. See how keywords, blogs, forms, landing pages, CRM, email, surveys and social media work together to drive leads and turn strangers into promoters of your business. You will also discover how marketing automation and digital tools can help you manage and track the effectiveness of your marketing activities.

Michael Daehn Biography

Michael Daehn is an award-winning digital marketer who helps companies drive traffic to their website and convert visitors into customers. He has been marketing for over 25 years working with companies like Disney, Nordstrom and FranklinCovey. He has taught marketing as a professor and written 6 marketing books. Learn more at MichaelDaehn.com

CSUF Entrepreneurship

We are dedicated to helping the next generation of entrepreneurs develop the skills that they need to compete locally and globally. The CSUF Entrepreneurship program does many things, including: consulting projects where students serve up fresh strategies to actual businesses, competitions for students from middle school to grad school, helping entrepreneurs go from concept to launch, frequent seminars and office hours for entrepreneurs and professionals, and much more. Interested in becoming a part of the CSUF Entrepreneurship community? Reach out to us at csufentrepreneurship@fullerton.edu for more information! CSUF Entrepreneurship depends on the support of the community, please go here to donate.