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CSUF Entrepreneurship

Tag: social media

  • Yelp – The Good

    Social media is becoming an increasingly powerful force that business owners – especially small business owners – cannot afford to ignore. There is an increasing body of work suggesting that online mentions and discussions about a particular business can meaningfully affect the business’s revenues. For instance, studies have shown that chatter on Twitter about a…

  • Social Media Marketing in the United States

    On Tuesday, August 20, Center for Entrepreneurship Director John Bradley Jackson had the pleasure to present in front of the Chinese delegation of the Zhejiang Commerce Bureau. Mr. Jackson gave a lecture focused on the role that social media plays in business in the United States. Mr. Jackson spoke on such topics as: How to…