CSUF Entrepreneurship

Category: John Bradley Jackson

  • SEO Means Trying to Keep Up With Google

    Google is constantly changing the rules —-  this means that web development and SEO firms must constantly adjust their optimization techniques. Sophisticated website development and SEO firms learn new things every day that impact web design decisions along with SEO techniques. Most of this learning is technical or “under the hood”, but it also includes…

  • Unemployed Twenty Somethings

    “Fewer than half of all Americans aged 16 to 24 had jobs in September, the lowest number since record keeping began in 1948. Peter Coy, of BusinessWeek, takes a look at how raging unemployment is impacting their future and the economy. – CNBC Oct 8, 2009 So what is a 2009 graduate to do? My…

  • A Facebook Tsunami

    Facebook is a much bigger deal than you think.  A big wave you say? I call it a “tsunami”. Facebook  is reported to currently have over 250 million active users and  each user has an average 120 friends. I have heard reports that they will top 300 million users by year end. Currently, more than…

  • Small California Firms Say Healthcare Costs Killing Entrepreneurship

    OC Register Blogger Jan Norman says that Two-thirds of California small business owners say more people would become entrepreneurs if they knew they could get health insurance despite pre-existing health conditions, reports Small Business Majority, a national advocacy group focused on healthcare reform. http://jan.freedomblogging.com/2009/09/03/small-firms-without-health-insurance-say-they-cant-afford-it/21143/ John Bradley Jackson © Copyright 2009 All rights reserved.

  • Measuring Twitter ROI

    Twitter is a waste of time. Or, is it a an efficient tool for public relations? Blogger and copywriter Bob Bly has created a crude metric for measuring whether Twitter is getting you results or just wasting your time—it is called Followed-to-Follow (FF) Ratio. Check it out: http://bly.com/blog/online-marketing/a-new-metric-for-measuring-twitter-roi/ John Bradley Jackson Director Center for Entrepreneurship…

  • Professor Interviewed on Jason Hartman Radio Show

    I was interviewed recently on the Jason Hartman Radio Show, which is syndicated across the globe; locally it is heard on KABC. The subjects of the interview included the CSUF Center for Entrepreneurship, entrepreneurial marketing, and my book “First, Best, or Different”. Hartman is a  self-made real estate millionaire who aspires to teach others about…

  • Business Plan Blunders

    Business plans are like a compass—they point the way for the company and explain the business to the investor. Yet, business plans can tell the wrong story and may even kill the deal with the investor. Here are some examples of business plan blunders to avoid: Lousy Writing: Nothing kills a plan more quickly than…