Professor David Obstfeld teaches entrepreneurship and strategy at Cal State Fullerton and he has written the book Getting New Things Done – Networks, Brokerage, and the Assembly of Innovative Action. JJ and David discussed lean startup, the importance for entrepreneurs to get out the building and actually talk with customers, and how innovation happens in organizations large and small in this edition of CSUF Startup Talk.

CSUF Entrepreneurship

We are dedicated to helping the next generation of entrepreneurs develop the skills that they need to compete locally and globally. The CSUF Entrepreneurship program does many things, including: consulting projects where students serve up fresh strategies to actual businesses, competitions for students from middle school to grad school, helping entrepreneurs go from concept to launch, frequent seminars and office hours for entrepreneurs and professionals, and much more. Interested in becoming a part of the CSUF Entrepreneurship community? Reach out to us at csufentrepreneurship@fullerton.edu for more information! CSUF Entrepreneurship depends on the support of the community, please go here to donate.