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Professor Interviewed on Jason Hartman Radio Show

I was interviewed recently on the Jason Hartman Radio Show, which is syndicated across the globe; locally it is heard on KABC. The subjects of the interview included the CSUF Center for Entrepreneurship, entrepreneurial marketing, and my book “First, Best, or Different”. Hartman is a  self-made real estate millionaire who aspires to teach others about …

Business Plan Blunders

Business plans are like a compass—they point the way for the company and explain the business to the investor. Yet, business plans can tell the wrong story and may even kill the deal with the investor. Here are some examples of business plan blunders to avoid: Lousy Writing: Nothing kills a plan more quickly than …