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University, industry find mutual benefits through business advising programs

“University-based advising can be the cornerstone of a strong university-industry partnership that increases innovation and improves new employee readiness,” says UIDP in its publication “University Business Advising.” You certainly won’t get any argument from John B. Jackson, director of the Center for Entrepreneurship, Small Business Institute, and CSUF (California State University, Fullerton) Startup Incubator, and …

MBA CSUF Consulting Team Won National Title

Earlier this year we announced that Dr. Lorenzo Bizzi and one of his MBA CSUF Consulting teams won a national award for the work that they did for a local business. The business, Saigon City Marketplace, wanted the team to do a comprehensive strategic checkup for their company and to identify any new opportunities for …

CSUF Consulting – Take your Business to the Next Level

Every semester, dozens of businesses turn to the consulting teams that Cal State Fullerton has to devise comprehensive strategies for taking their businesses to the next level. These businesses have a wide range of goals in mind, including: How to streamline operationsImplementing cost controlsDevelopment of a marketing strategy that leverages digital and printDeep dive into …

Work with the CSUF Entrepreneurship Team this Fall

In this edition of the CSUF Entrepreneurship Insider we talk about how every entrepreneur needs a team and how one of the teams from our CSUF Consulting program can help you get new things done. We recently published a post called The “Three T’s” of Starting a Business and one of the the “T’s” is …

Getting New Things Done with CSUF Entrepreneurship

In this edition of the CSUF Entrepreneurship Insider (sign up to get this newsletter delivered to your email box every week) Director John Bradley Jackson highlights the new book by Professor David Obstfeld: Getting New Things Done. Getting new things done requires people to work together towards a common goal and for businesses that means …

Work with Cal State Fullerton to Grow or Start your Business

The CSUF Entrepreneurship Insider is a great way to learn about all of the things that the CSUF Entrepreneurship community is doing. But why not take it a step further and work with our program as a client of either our CSUF Consulting program or at the CSUF Startup Incubator? Entrepreneurs think big. They see …

CSUF Consulting Projects are Special

As you will read in this week’s CSUF Entrepreneurship Insider, our CSUF Consulting projects are special. I’ve worked on these projects as a student, mentor, and as a client so I know our program from just about every vantage point possible and I can safely say that they provide tremendous value for all involved, especially …

CSUF Consulting Team Helps LA County Small Business with Marketing Plan

“I needed to make a change.” After years of feeling like he was putting his job as a police officer before his family, Andrew Lee just wanted to find a way to make a living and still have time to play cops and robbers with his sons. With a dream and a webpage, Andrew found …

CSUF Marketing Consulting Projects Make a Difference

As many students know, the practical experience one gains during their time in college is the most valuable and is almost always crucial to employers. The CSUF Consulting program empowers students to work with companies and nonprofits in Orange County and Los Angeles County that requires hands on work, giving them practice and a deeper …

CSUF Consulting Teams Profiled in OC Register

The OC Register recently published an article about our excellent CSUF Consulting teams! Here’s an excerpt: CSUF Center for Entrepreneurship Director John Bradley Jackson’s marketing consulting team took third place in the Undergraduate Specialized portion of the competition. That team conducted an intensive review of its client’s current marketing efforts and created a strategic plan …