Category: Knowledge @ CSUF Entrepreneurship

  • Protecting Your Innovation: Patent Filing Essentials with Justin Sanders

    Protecting Your Innovation: Patent Filing Essentials with Justin Sanders

    We recently hosted a workshop at the CSUF Startup Incubator with Justin Sanders, Managing Partner at Master Key IP, focused on helping founders understand the fundamentals of protecting their intellectual property. This session is especially valuable for early-stage entrepreneurs, engineers, and product builders who want to avoid common mistakes around disclosure, filing strategy, and ownership.…

  • CSUF Social Entrepreneurship Course – Full Playlist

    CSUF Social Entrepreneurship Course – Full Playlist

    The CSUF Social Entrepreneurship Course is a free, self-paced learning experience offered by the Conrey Center for Entrepreneurship at California State University, Fullerton. This seven-module series guides aspiring founders through every stage of building a mission-driven venture — from understanding social enterprise to launching, scaling, and sustaining yourself through the emotional realities of entrepreneurship. The…

  • The Key Elements of Professional Networking for Entrepreneurs with Christopher K. Lee

    The Key Elements of Professional Networking for Entrepreneurs with Christopher K. Lee

    The CSUF Startup Incubator Speaker Series continues this week with a powerful session led by Christopher K. Lee, author of The Five Elements of Professional Networking. If you’re an entrepreneur, founder, student, or professional trying to grow your influence and build meaningful connections, this is a talk you won’t want to miss. Why Networking Matters…

  • Unlock Workforce Funding for Small Businesses with Cameron Cook

    Unlock Workforce Funding for Small Businesses with Cameron Cook

    The latest CSUF Startup Talk featured Cameron Cook, Founder and Managing Director of Coast Forward, sharing how small and medium-sized businesses can access publicly funded workforce programs to hire, train, and retain employees — all while saving money and strengthening their teams. How Workforce Programs Can Help Your Business Grow Hiring and retaining good people…

  • From “The Mollusk” to Titan Fast Pitch: Michael Butorac’s Entrepreneurial Journey

    From “The Mollusk” to Titan Fast Pitch: Michael Butorac’s Entrepreneurial Journey

    Some entrepreneurs follow the playbook. Michael “The Mollusk” Butorac writes his own. Currently earning his MBA at Cal State Fullerton, Michael is a marketer, storyteller, producer, and community builder who refuses to be boxed into one title. Between brand activations with Adobe, unique community events (including renting out a theater for Fantastic Four), and launching…

  • From CSUF Entrepreneurship to Kansas City Bottleshop: Joey Beim’s Journey

    From CSUF Entrepreneurship to Kansas City Bottleshop: Joey Beim’s Journey

    When Joey Beim graduated from Cal State Fullerton in 2011 with a degree in Entrepreneurship and a minor in Economics, he didn’t immediately launch a retail business. Instead, his early ventures focused on education — specifically, helping intermediate Spanish learners advance their skills. After earning a master’s in language instruction, Joey created and sold Spanish-language…

  • From CSUF Entrepreneur to Business Leader | Monica Hernandez on Teamwork, Growth & Giving Back

    From CSUF Entrepreneur to Business Leader | Monica Hernandez on Teamwork, Growth & Giving Back

    Connect with MonicaLearn more about CSUF Entrepreneurship Monica Hernandez (’13, Entrepreneurship) returns to CSUF to share how the lessons she learned as a student in the CSUF Entrepreneurship program continue to shape her success today. From collaborating with real-world businesses like Rance’s Chicago Pizza and Forell & Associates to applying the Congruence Model of leadership…

  • Is SEO Dead or Evolving? AI Visibility & GEO Explained by Jason Khoo (Zupo)

    Is SEO Dead or Evolving? AI Visibility & GEO Explained by Jason Khoo (Zupo)

    Connect with JasonZupo WebsiteZupo YouTube Stay connected with CSUF Entrepreneurship Is SEO dead? Not quite—but it’s changing fast. In this episode, we sit down with Jason Khoo, founder of Zupo, to talk about AI Visibility, specifically Generative Engine Optimization (GEO)—a new approach to digital marketing that helps your business show up in AI-generated responses from…

  • From Classroom Setback to Entrepreneurial Success: Ray Fuentes’ Journey as a CSUF Entrepreneur

    From Classroom Setback to Entrepreneurial Success: Ray Fuentes’ Journey as a CSUF Entrepreneur

    Ray Fuentes is a CSUF grad who knows what it means to keep going when things don’t go your way. In this new video interview, Ray talks about pitching his business idea—Rosa Packs—during an entrepreneurship class at Cal State Fullerton. It didn’t get selected. But instead of walking away, he launched it anyway. That persistence…

  • GenAI & the Future of Startups | CSUF Alum Adam Levoy

    GenAI & the Future of Startups | CSUF Alum Adam Levoy

    Learn more about Adam Levoy Connect with Adam Levoy We sit down with Adam Levoy—Cal State Fullerton alumnus, Founder & CEO of Allness Brands, and Co-Founder & COO of Taboo Grow—to talk about how generative AI is transforming entrepreneurship. A 2011 CSUF graduate and seasoned founder, Adam shares how GenAI is helping early-stage startups get…