Category: marketing

  • Special Event with the Founder of Pedego Electric Bikes

    Join us for a talk with Don DiCostanzo, the CEO and founder of Pedego Electric Bikes. At this talk, Don will discuss his experience building Pedego Electric Bikes from the ground up and how building a strong and durable brand helped him accomplish that. Register now for this event on Wednesday, November 15 from 5:00…

  • Go to Market – How do you Scale? Event on 11/14 @ CSUF Startup in Irvine

    Join us this coming Wednesday, November 14 at 6pm at the CSUF Startup Incubator office in Irvine for dinner and a seminar on how to develop a winning go to market strategy for startups. Barry Lieberman, who earlier this week gave a fantastic talk on how to determine the right product/market fit, will be coming…

  • How to Charge Higher Prices and Get Your Customers to Thank You For It

    This Wednesday at 6pm at the CSUF Irvine campus we are hosting a seminar by CSUF Entrepreneurship Professor Scott Sorrell that is all about how your business should be charging higher prices. It sounds like a simple concept but there is a lot more to it than meets the eye. Make sure to reserve your…

  • So you want to build an App?

    I’m not going to start this post off with the cliche “If you build it, they will come” but… But many people do think that way; for them, there isn’t much space between the epiphany and the first version of their product. Or their app. In many ways, building an app is a lot like…

  • What Entrepreneurs Need to Know about Social Media @ CSUF Startup Incubator

    Jessica Joy Reveles knows social media and how harnessing its power can help drive your brand and sales. Most Americans see the news first, get recommendations on products, and communicate with each other through one of the many different social media platforms that are out there. Has your business taken advantage of this communications revolution?…

  • CSUF Consulting Projects are Special

    As you will read in this week’s CSUF Entrepreneurship Insider, our CSUF Consulting projects are special. I’ve worked on these projects as a student, mentor, and as a client so I know our program from just about every vantage point possible and I can safely say that they provide tremendous value for all involved, especially…

  • CSUF Consulting Team Helps LA County Small Business with Marketing Plan

    “I needed to make a change.” After years of feeling like he was putting his job as a police officer before his family, Andrew Lee just wanted to find a way to make a living and still have time to play cops and robbers with his sons. With a dream and a webpage, Andrew found…

  • CSUF Alumni to give Digital Marketing Talk in La Mirada

    James and Ryan Fratzke have been kind enough to give talks about digital marketing to our students and at the CSUF Startup Incubator; and they are featured in our Knowledge @ CSUF Entrepreneurship video series as well. On Wednesday, May 17 they will be giving a talk in La Mirada that will help business owners…

  • CSUF Alumnus Jason Khoo Profiled in Daily Titan

    Every other Monday at the CSUF Startup Incubator CSUF alumnus Jason Khoo ’15 hosts office hours to help eager entrepreneurs tackle their toughest marketing problems. As a successful entrepreneur himself and a marketing expert, Jason is uniquely able to help entrepreneurs with any issues they have and the Daily Titan recently sat down with him…

  • Pick Your Social Media Platforms Wisely – Knowledge @ CSUF Entrepreneurship

    Marketing today is much more involved than it has ever been. There are so many different social media platforms that are around that entrepreneurs can quickly become overwhelmed if they try to have an active presence on too many of them. That is why smart entrepreneurs take stock of how much time they can devote…